VMOD Digital Fashion: Your Style, Virtually No Bounds.

PRESS & MEDIA

BRAND STORY

VMOD is a digital fashion platform where fashion can be owned and experienced across various IRL and URL contexts.From physical to digital, fashion takes on new shape. We use AR/VR technology to connect fashion and culture, while also magnifying the owner’s experience and protecting assets.

Our Mission StatementOur Mission Statement

VMOD’s mission is to enable fashion brands to create without limits, and to enrich the experience of owning and wearing fashion across digital and physical worlds. We aim to dismantle the barrier of conventional fashion: Your Fashion, Virtually No Bounds.

Our DifferentiatorOur Differentiator

VMOD champions fashion and culture, which we communicate through storytelling. We believe in the power of both physical and digital fashion. We bring technologies to fashion and culture – not the other way around.

Our Brand MaximOur Brand Maxim

Your Style, Virtually No Bounds.Secondary Slogans:

Fashion is your most powerful signifier — digital fashion is no different.
From physical to digital, fashion takes on new shape.

Core Values

We THINK GLOBALLYVMOD serves a global community of diverse creators and collectors from a wide range of backgrounds.We INSPIRE CREATIVITYVMOD’s role is to encourage imagination, originality, and brilliant ideas through every story we tell and fashion experience we build.We ELEVATE CREATORSVMOD supports and spotlights our vast creative community, worldwide.We PROMOTE POSITIVITYVMOD believes in equal rights for all – and we use our platform to elevate, celebrate, and highlight the good.We DRIVE INNOVATIONVMOD is part of a changing fashion industry – and we always welcome new ideas and push for progress.

Brand History

We disrupted the fabric sourcing industry, and continue to change and challenge the space.Since its inception in 2018, our sister service SwatchOn has provided a unique and reliable link in the fashion supply chain: SwatchOn’s members-only, B2B platform connects the entirety of the South Korean textile industry to fashion brands around the globe. A 2021 member of the CFDA Materials Hub, SwatchOn is the number one online fabric resource for fashion brands of all sizes, ranging from emerging designer labels to some of the largest apparel manufacturers in the world.Streamlining the fabric sourcing link in the fashion supply chain set the stage for SwatchOn’s next digital steps. In 2019, well before the pandemic, SwatchOn digitized its first fabric in 3D. Today, SwatchOn boasts one of the largest 3D digital fabric libraries in the world. Not only are SwatchOn’s digital fabric files of the highest quality on the market, and reflect the physical parameters of their real-life twins, but crucially the actual fabrics can be ordered and fulfilled by SwatchOn, keeping virtual design and physical fabric fulfillment in the same streamlined workflow.This combination – SwatchOn’s reliable supply of physical fabrics, plus its digital guidance of streamlined supply chain – set the stage for VMOD by SwatchOn.

Top Level Messaging

Short (< 25 words)
VMOD is a digital fashion platform where fashion can be owned and experienced across various IRL and URL contexts.Standard (< 50 words)
VMOD is a digital fashion platform where fashion can be owned and experienced across various IRL and URL contexts.
From physical to digital, fashion takes on new shape. We use AR/VR technology to connect fashion and culture, while also magnifying the owner’s experience and protecting assets.Long (< 100 words)
VMOD is a digital fashion platform where fashion can be owned and experienced across various IRL (physical) and URL (digital) contexts.
Our mission is to enable fashion brands to create without limits, and to enrich the experience of owning and wearing fashion across digital and physical contexts. We aim to dismantle the barrier of conventional fashion: Your Style, Virtually No Bounds.
We use AR/VR technology to connect fashion and culture, while also magnifying the owner’s experience and protecting assets.